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April 16 is application deadline for Michigan First spokesperson contest
Tuesday, April 10th, 2012
For the past year Lawrence Tech graduate Janelle O’Hara has been representing Michigan First Credit Union as the spokesperson for its Young & Free Michigan program to improve the financial fitness of young adults in metro Detroit. April 16 is the deadline to enter the contest that will determine her successor. The winner, chosen in part through an online video and blog contest, receives a $30,000 salary, an Apple MacBook Pro, an HD video camera, and a smart phone, as well as the use of the Young & Free Michigan car with paid gas and insurance.Young & Free Michigan is an ongoing effort to give the 17-to-25 crowd a voice, a head start and useful information about their finances. Spokesperson O’Hara uses the site’s blog, videos and frequent community appearances to share insight into the best ways to handle financial issues and encourage readers to take advantage of Michigan First’s First Gear accounts, tailored specifically to their needs. Michigan First President/CEO Michael Poulos considers it a dream job. “If I was a few years younger, I’d love to have this job,” Poulos said. “Our spokesperson actively reaches out to the community – engaging through social media, making videos, attending events and encouraging the next generation to get a head start on being financially fit. We want them to show that smart money management doesn’t have to be a chore. It can be fun!” Candidates must be between 18 and 25 years old and bring their creativity, tech savvy and passion for helping others to a short, 60-second video demonstrating why they would be the ideal spokesperson. They also must submit an entertaining blog post on a financial topic, completing their entry by noon on April 16. A public vote from April 16-25 will determine the 15 finalists who will be invited for an in-person “meet up” event before the winner is selected. Go to Young & Free Michigan for more information about the program and the competition.
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